{"product_id":"9781405977593","title":"Start With Why","description":"\u003cp\u003e\u003cspan\u003eIn 2009, Simon Sinek ignited a movement to help people find a greater sense of purpose at work and added a new word to the lexicon of business: WHY. People and companies now regularly talk about their WHY. Sinek’s videos have been seen by over a billion people around the world, including more than 65 million who’ve watched his TED Talk based on \u003c\/span\u003e\u003ci\u003eStart with Why\u003c\/i\u003e\u003cspan\u003e.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eSinek starts with a fundamental question: Why are some people and organizations more innovative, more influential and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eStart With Why\u003c\/i\u003e\u003cspan\u003e shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way— and it's the opposite of what everyone else does. People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common but they inspired people, not with WHAT they did...but with WHY they did it.\u003c\/span\u003e\u003c\/p\u003e","brand":"Times","offers":[{"title":"Default Title","offer_id":50089152512246,"sku":"9781405977593","price":82.95,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/8050\/3286\/files\/71FPH6GnDgL._SL1500.jpg?v=1772875157","url":"https:\/\/shop.litbooks.com.my\/products\/9781405977593","provider":"Lit Books","version":"1.0","type":"link"}